Maximising digital accessibility ROI
Before discussing the Return on Investment (ROI) from accessibility, it is vial to acknowledge the most fundamental reason for accessibility: it’s about fairness, inclusion, and public responsibility. While business benefits are important, organisations should not need a financial justification to prioritise the human right of digital accessibility. However, in many cases, discussions around budget and […]
A how-to guide for inclusive user testing
Creating inclusive digital products isn’t just about checking accessibility boxes — it’s about understanding the full spectrum of human experience. Inclusive user testing is how we bridge that gap between intention and impact, building experiences that truly work for everyone. This how-to guide brings together practical advice, proven methodologies, and a human-centered mindset to help […]
How to write effective alt text for images
What is Alt Text? Alt text (alternative text) is a short, written description of an image that conveys its content and function. It is essential for visually impaired users who rely on screen readers and also serves as a fallback if an image fails to load. Why is Alt Text Important? Best Practices for Writing […]
How the European Accessibility Act will impact your business
Understanding the European Accessibility Act The European Accessibility Act (EAA) comes into force on 28 June 2025. This landmark piece of legislation aims to make digital and physical products and services more accessible to people with disabilities. The act applies to various industries, including e-commerce, banking, transport, and digital services, requiring businesses to meet strict […]